Outsource your Google Ads management to Portugal
Hand over your Google Ads to a certified Google Partner agency in Porto, Portugal: the expertise you would expect in London, Paris or Brussels, at nearshore rates, with monthly reporting in English.

Numbers that show what we do
What outsourcing Google Ads to Portugal means for your costs
Portugal has a lower cost base than the UK, France, Belgium or the Netherlands, and that is reflected in what you pay for management. You pay a fixed monthly fee, with no commission on ad spend, and the ad spend itself is paid directly to Google from your own account. EU businesses with a valid VAT number are invoiced without Portuguese VAT, under the reverse charge rule.
Same certified expertise, nearshore rates
Digital Ads Lab is a Google Partner agency fully focused on Google Ads, with certified specialists and more than 30 client companies in 7 countries: Portugal, Spain, France, Switzerland, Germany, Belgium and Luxembourg. Portugal shares the UK's time zone and is one hour behind Paris and Brussels, so your account is managed during your working day.
How we work with companies in the UK, France, Belgium and the Netherlands
- A video call to understand your business and your markets.
- A written strategy proposal and a clear quote before anything starts.
- Account, conversion tracking and Consent Mode V2 set up in a few days.
- Daily monitoring and weekly optimisation by the specialist who manages your account.
- A monthly report in English: enquiries or sales, costs and next steps.
Want to know more about us first? See our page as a Google Ads agency in Portugal, or read about our work as a Google Ads agency in Lisbon.
Services
An agency fully focused on the world's largest ad network: Google Ads
We manage Google Ads every day for companies that want enquiries and sales, not just clicks.
Outsourced Google Ads management
Your campaigns managed day to day from Portugal, with the same certified expertise.
Search, Performance Max and Shopping
Every campaign type, set up with Google's best practices and optimised every week.
Conversion tracking
Google Tag Manager and Consent Mode V2 in place before you spend.
For companies in Lisbon and Porto
English-speaking Google Ads management for international companies based in Lisbon and Porto.
Why Portugal
What you gain by outsourcing to us
Nearshore rates
Specialist management at a lower cost than in Northern and Western Europe.
Your time zone
Same time as the UK, one hour behind Central Europe.
Your account, your data
The Google Ads account and its history stay in your company's name, with no lock-in.
Our clients
More than 30 companies trust Digital Ads Lab
Service companies, industry, training, online stores, and companies in Portugal and abroad. All with Google Ads campaigns managed by us.
Reviews
What our clients say
"Our group entrusted Digital Ads Lab with the Google Ads of our Portuguese branch. We were surprised by how quickly quote requests grew, and we are very satisfied."
"From the start they showed professionalism, clear communication and a structured management of our Google Ads campaigns. The first results are promising and we expect them to keep improving."
"We had spoken to several agencies, but none acted like Digital Ads Lab. Their professionalism, speed and honesty won us over, and the results came right away. Highly recommended."
"A fast, professional start, with the account live a few days after we approved the strategy. From day one we received plenty of good quote requests for alarms and CCTV. Recommended!"
"From the first meetings to the strategy, they were always available to improve our positioning. The follow-up is constant and proactive, in a market that keeps changing. Recommended!"
"The process was quick and simple. Since we started working with Digital Ads Lab, we have received good quote requests through Google Ads. We are very happy with the results!"
"After the diagnosis, they presented the strategy, put numbers on it and implemented it effectively. Everything went as planned, including the results, which are excellent."
"The team was very helpful from the start and gave me information no one had ever given me. In a few days I saw results I had not seen in months! I recommend them and I am staying."
"We have worked with Digital Ads Lab for several months and it has been very positive: easy communication, constant follow-up and fast changes. We are already getting enquiries and new clients."
"After a detailed look at our business, they presented a tailored and effective strategy. The results were remarkable: more website visits, more qualified enquiries and more sales."
"The technical detail went far beyond what we expected. Their conversion audit found a broken purchase signal nobody had spotted, and they fixed everything with full transparency."
"We represent BAUU and are very happy with Digital Ads Lab. The support has been fantastic from the very first moment, and the results of our Google Ads campaigns are spectacular!"
Official Google Partner
If Google trusts us, you can trust us too.
Google Partner status cannot be bought: Google awards it to agencies with certified professionals and proven results in the accounts they manage.
- Certified Google Ads consultants
- Google's best practices in every account
- First-hand access to Google support and product news


Free quote
Shall we grow your business together?
Tell us what you sell and who you want to reach. We study your case and send a tailored Google Ads plan with a clear quote, in English.
- Free, no-obligation quote
- We reply within 24 business hours
- You receive a strategy proposal for the goals you want to reach
FAQ
Outsourcing Google Ads to Portugal
Is outsourcing Google Ads to Portugal really cheaper?
Usually, yes. Management fees in Portugal reflect a lower cost base than in the UK or Northern Europe, with the same tools, the same Google certifications and Google Partner status.
Do you charge VAT to companies outside Portugal?
EU businesses with a valid VAT number are invoiced without Portuguese VAT, under the reverse charge rule. We confirm the details for your country in the proposal.
Who owns the Google Ads account?
Your company. The account, the campaigns and all the data stay in your name, even if you stop working with us.
In which languages can you run campaigns?
We work with you in English or Spanish, and campaigns can run in English, French, German, Spanish and Portuguese.




















